{"id":44689,"date":"2022-11-16T17:15:45","date_gmt":"2022-11-16T16:15:45","guid":{"rendered":"https:\/\/www.idsurvey.com\/?p=44689"},"modified":"2025-04-23T10:45:53","modified_gmt":"2025-04-23T09:45:53","slug":"phone-survey","status":"publish","type":"post","link":"https:\/\/www.idsurvey.com\/en\/phone-survey\/","title":{"rendered":"Phone surveys: advantages and disadvantages"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"44689\" class=\"elementor elementor-44689\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-db1db6e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"db1db6e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2a68b27\" data-id=\"2a68b27\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8bc3242 elementor-widget elementor-widget-text-editor\" data-id=\"8bc3242\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>When you need to\u00a0conduct\u00a0market research, one of your first crucial decisions will be which\u00a0<strong>type of methodology to use.<\/strong> You can choose between <a href=\"https:\/\/www.idsurvey.com\/en\/cawi-methodology\/\">CAWI methodology<\/a> for <a href=\"https:\/\/www.idsurvey.com\/en\/online-survey-software\/\">online surveys<\/a> or <a href=\"https:\/\/www.idsurvey.com\/en\/capi-methodology\/\">CAPI methodology<\/a> for <a href=\"https:\/\/www.idsurvey.com\/en\/offline-survey\/\">offline surveys<\/a>, but <strong>traditional phone surveys are still quite beneficial as well.\u00a0<\/strong>Consider all the advantages and disadvantages of telephone surveys as you decide on your methodology.<\/p><p>A\u00a0CATI phone survey\u00a0might be the right solution for your <a href=\"https:\/\/www.idsurvey.com\/en\/data-collection-software\/\">data collection<\/a>. With the right survey software, such as IdSurvey, you\u2019ll have all the tools and support you need to gather effective and comprehensive research. With CATI telephone surveys you can conduct customer satisfaction surveys, market research, political polls, social research, and other types of survey. Choose a survey software that gives you great flexibility in licensing and not just functionalities as you don\u2019t surely want to over-invest.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d72aedf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d72aedf\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ac0c896\" data-id=\"ac0c896\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e66ad70 elementor-widget elementor-widget-heading\" data-id=\"e66ad70\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How to conduct a telephone survey?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1091e3f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1091e3f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d2275f2\" data-id=\"d2275f2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e418930 elementor-widget elementor-widget-text-editor\" data-id=\"e418930\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tA telephone survey involves<strong> phone agents<\/strong> that contact survey respondents by phone asking questions to collect information.\u00a0The phone number is automatically displayed to the agents in the CATI interface and they can make calls using click-to-dial or automated or predictive dialing.\n\n<strong>The interviewer follows a script on the screen<\/strong> that includes an introduction to the survey, a questionnaire with different types of questions, and a conclusion.\n\nProfessional <a href=\"https:\/\/www.idsurvey.com\/en\/cati-survey-software\/\">CATI survey software<\/a> as IdSurvey allows you to manage and set call dispositions, delays, quotas, and to schedule appointments with the respondents.\u00a0The professional CATI survey software automatically manages the database, the attempts, and appointments according to the settings decided by the administrator.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-697242e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"697242e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6a3186c\" data-id=\"6a3186c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5ef6c3e elementor-widget elementor-widget-spacer\" data-id=\"5ef6c3e\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10634f9 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"10634f9\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.idsurvey.com\/en\/demo-request\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Book a demo of IdSurvey and learn more about phone surveys<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e073b97 elementor-widget elementor-widget-spacer\" data-id=\"e073b97\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d312806 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d312806\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-27cc020\" data-id=\"27cc020\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6112997 elementor-widget elementor-widget-heading\" data-id=\"6112997\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Advantages of telephone-based interviews with CATI method<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-325088d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"325088d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7bd333a\" data-id=\"7bd333a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-196c9cf elementor-widget elementor-widget-text-editor\" data-id=\"196c9cf\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>There are several reasons why researchers choose the CATI phone surveys over other survey methodologies.<\/p><ul><li><strong>Research can be gathered quickly<\/strong> because phone interviews are live and skilled interviewers can complete a lot of surveys in a day of work.<\/li><li><strong>Most people have telephones,<\/strong> so you potentially have a wide audience to reach.<\/li><li><strong>A telephone interview has a personal touch,<\/strong> so it can lead to valuable brand-building benefits if the interviewer conducts calls in a professional and skilled way.<\/li><li><strong>Telephone interviews\u00a0can be cost-effective<\/strong> as you can have a higher response rate than web surveys, for example.\u00a0<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bb2c3e4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bb2c3e4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f3f40fb\" data-id=\"f3f40fb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-73a0a71 elementor-widget elementor-widget-heading\" data-id=\"73a0a71\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Disadvantages of telephone-based interviews<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9639422 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9639422\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4e35ff8\" data-id=\"4e35ff8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c468ae7 elementor-widget elementor-widget-text-editor\" data-id=\"c468ae7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Despite these\u00a0<strong>positive benefits<\/strong>, there are a few drawbacks to consider when using the telephone to conduct your questionnaire.<\/p><ul><li><strong>Sometimes telephone calls are perceived as telemarketing<\/strong> and thus negatively received by potential respondents. This might influence your response rate.<\/li><li><strong>It can be challenging to design telephone survey questions:<\/strong> they need to be short and precise for easy comprehension.<\/li><li><strong>Timing must be carefully considered.<\/strong> The administrators and supervisors should monitor both the time of the call and the length of the actual interview.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-29ddde7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"29ddde7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-60dd42e\" data-id=\"60dd42e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c71b296 elementor-widget elementor-widget-heading\" data-id=\"c71b296\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">How to choose the right survey software for telephone based interviews<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1f0c484 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1f0c484\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0e88048\" data-id=\"0e88048\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d623104 elementor-widget elementor-widget-text-editor\" data-id=\"d623104\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>When you decide to design a market research survey, be aware that the choice of software is the key step in determining the success of the project. When you choose the right phone survey software, all other elements easily fall into place.<\/p><p>For example, the <a href=\"\/en\/\">survey software IdSurvey<\/a> allows you to easily and intuitively create professional phone surveys. In addition, with its features, you can also combine multiple methodologies in the same survey to optimize your investment and ensure effective data collection.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dbe55b2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dbe55b2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6b67606\" data-id=\"6b67606\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b6ecc5d elementor-align-center elementor-widget elementor-widget-button\" data-id=\"b6ecc5d\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.idsurvey.com\/en\/demo-request\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Book a demo of IdSurvey and learn more about phone surveys<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>When you need to\u00a0conduct\u00a0market research, one of your first crucial decisions will be which\u00a0type of methodology to use. You can choose between CAWI methodology for online surveys or CAPI methodology for offline surveys, but traditional phone surveys are still quite beneficial as well.\u00a0Consider all the advantages and disadvantages of telephone surveys as you decide on [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":44701,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wl_entities_gutenberg":"","footnotes":""},"categories":[38],"tags":[],"wl_entity_type":[86],"class_list":["post-44689","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-research-world","wl_entity_type-article"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.0 (Yoast SEO v26.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Phone surveys - IdSurvey<\/title>\n<meta name=\"description\" content=\"Phone surveys made with the CATI methodology are an effective solution for data collection. 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